A LIFE CHANGING
EXPERIENCE
summer campaign 2023
— CLIENT
Visit Greece
— AGENCY
Ogilvy Greece
— DATE
May 2023
— ROLE
Art Direction, Graphic Design
— AWARDS
Bronze Ermis AD 2023
What does a tomato washed in sea water taste like? How does it feel to jump from a cliff, or dance with strangers?
This campaign explores Greece not just as a holiday destination, but as a collection of unforgettable experiences.
I contributed to the art direction and visual storytelling, inspired by the moments that turn a trip into something truly life-changing.
TVC – A Life Changing Experience
REJECTED BUT RESPECTED
Visual explorations that didn’t make it to the final cut, but remain an important part of the creative process.
Ideas shaped by concept, craft, and experimentation — even when they weren’t chosen by the client.
See below poster proposals.
OTTO'S STORY
summer campaign 2022
— CLIENT
Visit Greece
— AGENCY
Ogilvy Greece
— DATE
May 2022
— ROLE
Art Direction
— AWARDS
Silver Ermis AD 2023
If you’re thinking of visiting Greece, you might want to think twice.
I was part of the creative team behind this campaign for the Greek National Tourism Organization, inspired by real stories from people whose trips to Greece turned into something far more unexpected than they imagined.
TVC – Otto's story
SENIOR TOURISM
campaign 2022-2023
— CLIENT
Visit Greece
— AGENCY
Ogilvy Greece
— DATE
May 2023
— ROLE
Art Direction, Graphic Design,
Concept
We created a campaign for Greece’s senior tourism audience, working within a limited budget.
The campaign consisted of a series of posters and outdoor visuals, showcased internationally and featured in online articles to promote Greece to this target group.
REJECTED BUT RESPECTED
Visual explorations that didn’t make it to the final cut, but remain an important part of the creative process.
Ideas shaped by concept, craft, and experimentation — even when they weren’t chosen by the client.
See below poster explorations on design and concept.
GREEKEND
campaign 2022
— CLIENT
Visit Greece
— AGENCY
Ogilvy Greece
— DATE
May 2023
— ROLE
Art Direction, Graphic Design
— AWARDS
1 Ermis Awards 2022
Do you know what’s better than a weekend? A GREEKEND.
I contributed to the art direction and overall visual approach of this campaign for the Greek National Tourism Organization, celebrating the uniquely Greek way of enjoying a weekend.
A city break in Greece, seen through a playful, distinctly local lens.
TVC – Greekend